HEALTH MEDIA
Since 2005, INTELLIGENT MEDIA has been a pioneer in creating the largest Digital Signage Advertising Network in Greece, by offering fully integrated services in the Healthcare sector.
Today, Intelligent Media designs, installs and manages a digital signage network that includes more than 1700 digital screens, installed in 1000 different locations (Clinics, Hospitals, Diagnostic Centers and Pharmacies) nationwide, displaying informative, entertaining and advertising content to more than 16 millions of patients and visitors on an annual basis.
Reach niche audiences, display targeted content, and achieve the maximum in advertising influence & effectiveness
1.769
digital monitors
1.000+
display locations
20,7 m.
patients & visitors
Why you should advertise on a digital signage network
/ GREATER TARGETING
and an exceptional way of approaching niche audiences, given the waiting time of visitors in a specific area, where it is certain they will be exposed and watch the advertising spots, which are always relevant and consistent.
/ HIGHER DEGREE OF REPEATABILITY
of the advertising message, as the visitor / patient is in the waiting area for a long time.
/ GREATER RELIABILITY AND TRUST
in the displayed message, as it has previously been approved by the healthcare provider for its content, hence considered to be more “valid".
/ GREATER CONTENT DIVERSITY
and the way of displaying the advertisement, as it is possible to view not only tv spots, but also informative videos of longer duration, such as public awareness campaigns, prevention measures, safety instructions, exercise and diet tips, resulting in the highest degree of reach of the message.
 5 Maternity Hospitals |  2 Children's Hospitals |  9 General Hospitals |  81 Diagnostic Centers |  1000+ Pharmacies |
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5 Maternity Hospitals
2 Children’s Hospitals
9 General Hospitals
81 Diagnostic Centers
1000+ Pharmacies
Digital Signage Performance Measurement Survey by Bari Focus.
Intelligent Media is the only Digital Signage operator to invest consistently and regularly in marketing research as part of the ongoing evaluation of the services offered and always driven by the best results for its partners.
92%
92% of visitors admitted they watched the screens while in waiting area.
88%
88% believe that on-screen advertising can motivate and drive interest in buying the services or products advertis.
86%
86% said that this particular medium caught their attention.
86%
More than 86% could recall at least one tv spot displayed.
83%
83% felt that their waiting time became more pleasant.
86%
86% said that this particular medium caught their attention.
